‘Pakistan’s no.1 online organic brand’: notice issued to 12 beauty manufacturers for deceiving consumers

CCP issues notices to manufacturers for falsely labeling products as “organic or chemical-free.”

Misleading Marketing Practices

  • Firms Accused of “Greenwashing” Without Scientific Proof

Beauty product manufacturers accused of misleading claims without scientific evidence, posing health risks to consumers.

Setting a Precedent

  • Notices Aim to Promote Responsible Marketing

CCP’s actions intend to promote environmental integrity and consumer trust.

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Call for Transparency

  • CCP Urges Accuracy and Integrity in Marketing

Companies must provide truthful information and substantiate claims with scientific evidence to protect consumers.

Enforcement Measures

  • Strict Actions Against Deceptive Practices Promised

CCP vows strict enforcement against deceptive marketing, including penalties for violators.

Consumer Protection

  • Collaboration for Fair Competition and Consumer Rights

CCP collaborates with stakeholders to ensure fair competition and consumer rights protection in the beauty industry.

Reporting Deception

  • Consumers Urged to Report Deceptive Practices

CCP encourages consumers to report deceptive advertising promptly for enforcement against false claims.

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