Two Pakistani startups, DealCart and NayaPay, have been recognised in Forbes’ prestigious ‘Asia 100 to Watch 2024’ list, highlighting the region’s most promising small companies and startups.

DealCart, based in Karachi, is an online grocery platform catering to Pakistan’s expanding middle class. The platform allows customers to purchase fresh produce, snacks, detergents, and other household items online.

Moreover, it also enables small grocery stores to reach a broader customer base by selling their products on the platform.

Additionally, DealCart raised $4.5 million in pre-seed funding and recently secured an additional $3 million in a seed round led by Abu Dhabi’s Shorooq Partners and London-based Sturgeon Capital.

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In addition, NayaPay, a fintech startup, offers a payments processing platform aimed at digitizing transactions between consumers and businesses. Its app features an e-wallet, virtual debit card, and online payment options for consumers, as well as point-of-sale devices for businesses.

In 2022, NayaPay raised $13 million in one of South Asia’s largest seed funding rounds, with investments from Zayn Capital, MSA Novo, and Graph Ventures. The company expressed excitement over its inclusion in the Forbes list, stating that this recognition places them among the most innovative trailblazers globally.

Furthermore, both DealCart and NayaPay’s achievements reflect the growing potential of Pakistan’s startup ecosystem, showcasing their innovative contributions to the region’s digital economy

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