Former US President and 2024 presidential candidate Donald Trump announced the launch of official “Trump Coins,” marking his latest business venture into collectible silver medallions.

The coins, priced at $100 each, were introduced through Trump’s social media platform, Truth Social.”I have something incredible to share today, as we are introducing the launch of our Official Trump Coins! The ONLY OFFICIAL coin designed by me—and proudly minted here in the U.S.A.,” Trump stated.

The collectible coin, minted in Indiana, is made from 99.9 per cent fine silver, weighs 1 troy ounce, and measures 1.598 inches in diameter. The obverse features Trump’s profile, while the reverse showcases the White House.

The coin, presented in a custom felt bag with a certificate of authenticity, is aimed at collectors rather than general circulation.

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According to the official website, the coin is billed as the only officially licensed medallion designed by Trump, with a proof finish that highlights its sharp details and mirror-like surface.This latest venture follows Trump’s recent announcement of a cryptocurrency project linked to his family, called World Liberty Financial.

During a livestream event, Trump emphasised the importance of U.S. leadership in the cryptocurrency space, while also criticizing the current Biden-Harris administration.As Trump prepares for the 2024 election, his ventures, including the “Trump Coins” and World Liberty Financial, underscore his strategy to intertwine his political platform with ongoing business initiatives

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