Vince McMahon is reportedly establishing a new “entertainment hub company” aimed at financing, developing, and producing film and television content, according to PWInsider.

Several sources have substantiated McMahon’s ambitions, stressing that the fresh face of the company will not engage in ventures associated with wrestling, but instead will deal with motion pictures and publications, both real and imaginary.

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Furthermore, the project insiders revealed that Michelle McCool has already been approached by some former WWE stars in order to work on the new company alongside Vince McMahon. The official launch, it is said, will take place after McMahon has dealt with his current legal battle, and, if all goes well, it is thought that the company will operate out of Los Angeles, California.

Meanwhile, PWInsider also confirmed that Kevin Dunn, longtime WWE producer, is not involved in McMahon’s new venture. This report marks a significant step for McMahon as he pivots into broader entertainment fields beyond wrestling.

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