By WEB DESK: A high-ranking United States official has extended assistance to facilitate the placement of Pakistani film content on the globally acclaimed over-the-top (OTT) streaming platform Netflix, aiming to foster cultural and people-to-people bonds between the two nations.
According to Geo, the proposition was put forward by California’s Lieutenant Governor, Eleni Kounalakis, who hails from the US state where Netflix is headquartered. This offer surfaced during her meeting with Pakistan’s Ambassador to the US, Masood Khan, held in Los Angeles on Thursday.
If materialised, this initiative stands to significantly enhance the visibility of Pakistani content on a worldwide scale, given Netflix’s expansive audience base. As per Statista, the platform boasted approximately 269 million paid subscribers in the first quarter of 2024.
Governor Kounalakis stressed the United States’ proficiency in technological and labor practices, expressing her willingness to support the reinforcement of bilateral cooperation between the State of California and Pakistan.
Concurrently, Ambassador Khan underscored the nexus between Silicon Valley, the renowned tech hub in California, and Pakistan. He highlighted investments by the Pakistani diaspora in the US and American enterprises in Pakistan’s technology sector, alongside exploring prospects for collaboration in renewable energy.
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Commending the governor’s role in establishing the Punjab-California Sister State relationship, Khan advocated for elevating cooperation under this initiative to the “next level.”
In addition, the envoy addressed agricultural development, seeking Washington’s expertise in modernising agriculture, developing hybrid seeds, and cultivating climate-resilient crops. He cited ongoing cooperation between Faisalabad’s Agriculture University and its US counterpart.
Ambassador Khan also visited SpaceX’s headquarters, accompanied by the Starlink facility, where he received insights into their operations and toured the manufacturing unit. Acknowledging SpaceX’s innovation, he hailed their rockets as a testament to visionary leadership.
Earlier engagements included a luncheon hosted by the World Affairs Council of Orange County, where Khan stressed Pakistan’s role as an economic bridge between the US and China. Underlining the significance of Pak-US relations, he advocated for enhanced cooperation in education, agriculture, and manufacturing.
The ambassador stressed the importance of people-to-people exchanges, noting Pakistan’s tech exports to the US valued at $1.4 billion in 2023, and urged efforts to promote mutual understanding and dispel misconceptions between the two nations.
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