Apple has announced the discontinuation of the iPhone 15 Pro, iPhone 15 Pro Max, and iPhone 13 models, marking a shift in its product lineup as it prepares for the iPhone 16 series launch on September 9, 2024.
Moreover, the move ends production for these previously popular smartphones, emphasising Apple’s focus on innovations.
The iPhone 15 Pro series, introduced in September 2023, was celebrated for its A17 Pro chip and advanced camera system.
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However, Apple is transitioning to the iPhone 16 Pro models, which boast the new A18 Bionic chip, enhanced cameras, and under-display Face ID technology, positioning them as top contenders in the smartphone market.
In addition, the iPhone 13, a beloved model since its 2021 release, was known for its balanced performance and affordability.
Despite its continued availability alongside newer models, Apple is now streamlining its offerings, with the iPhone 16 series promising significant upgrades in processing power, battery life, and design.
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