BLACKPINK’s Rosé and Bruno Mars have made waves in the music industry with their highly anticipated duet, APT, which has officially surpassed Taylor Swift and Post Malone’s Fortnight as the biggest male-female duet debut of 2024.
Released on October 18, 2024, at 1 PM KST, APT quickly established itself as a record-breaking sensation, achieving significant milestones across multiple platforms.
APT record-breaking success within 24 hours
Within just 24 hours of its release, APT reached remarkable milestones, including becoming the most-liked and fastest duet to hit 10 million views on YouTube in 2024.
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The accomplishment eclipsed the previous record held by Fortnight, which debuted on April 19, 2024, and won the Best Collab award at the 2024 Video Music Awards. The rapid success of APT has solidified Rosé and Bruno Mars as powerful collaborators, captivating audiences worldwide.
The song’s success extends beyond YouTube, dominating the iTunes charts by reaching the top in 51 regions, including Australia, France, and the Philippines. Notably, it debuted at No. 8 on the US iTunes charts, making Rosé the first Asian female solo artist to achieve a top 10 spot, highlighting her growing influence in the international music scene.
APT Streaming Success
APT serves as a pre-single for Rosé’s upcoming album, with its title inspired by a traditional Korean game known as the apartment game. This cultural connection adds a unique layer to the song, showcasing Rosé’s roots while appealing to a global audience.
The collaboration has garnered enthusiastic support from fans, making Rosé the highest debuting female Asian act on iTunes U.S., further emphasising her groundbreaking artistry.
In addition to its chart-topping success, APT has achieved a real-time all-kill on major Korean streaming platforms, securing the number one position on Melon, Genie, Flo, and BUGS. This marks Rosé’s first solo number one on the MelOn Top 100, demonstrating her growth as a solo artist apart from BLACKPINK.
With APT, Rosé and Bruno Mars have not only set new records but have also showcased the power of collaboration in music. Fans are eagerly anticipating what’s next for both artists as they continue to make history in the music world.
Check out the record-breaking song below.
